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Re: SSI to the rescue?
I think it's worthwhile bringing it up at the meeting. The SSI can serve a useful function acting as the intermediary between fans and club - and this is the sort of issue that needs to be aired with the club.
The club might argue that the TV coverage is an important marketing tool in that it raises the Swans' profile amongst neutral TV viewers, gets them interested in the code, etc. Well, that's fine, but the club needs to have a plan as to how to convert that interest into new memberships or getting people to go to the game, ie advertising during the game special memberships that are targetted at those people - a discount rate that entitles them to a couple of games a season. That sort of thing.
Originally posted by JF_Bay22_SCG
Do you want me to bring that up at the next SSI meeting? I think it is time that supporters actually made a stand about the fact that the game should be for US, not the drongos watching on Channel Dots.
Do you want me to bring that up at the next SSI meeting? I think it is time that supporters actually made a stand about the fact that the game should be for US, not the drongos watching on Channel Dots.
The club might argue that the TV coverage is an important marketing tool in that it raises the Swans' profile amongst neutral TV viewers, gets them interested in the code, etc. Well, that's fine, but the club needs to have a plan as to how to convert that interest into new memberships or getting people to go to the game, ie advertising during the game special memberships that are targetted at those people - a discount rate that entitles them to a couple of games a season. That sort of thing.
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