I suppose that the difference with the Swans is that you have a long history to look back on and remember fondly - even if for most of their history they were not really that successful. Individual games, players performances, brownlow medalists, the history of community and re-establishment etc. The current players, coaches and administrators can all be replaced and the club would still have a great past to look back on with admiration and respect.
The problem for the Storm is that when you strip them back there really isn't any other history to fall back on.
The problem for the Storm is that when you strip them back there really isn't any other history to fall back on.

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