It would be expensive, but the club should try to recruit Stephen A. Smith from ESPN to run the media department. It doesn't matter that he probably doesn't know a thing about AFL. I love the way he works with LaVar Ball. The man knows how to do a sports interview. I would go so far to say he's the Buddy Franklin of sports commentary. The Swans media performances are boring and obfuscatory. It needs a shot of adrenaline.
LaVar Ball And Stephen A. Have Intense Shouting Match | First Take | March 23, 2017 - YouTube
Stephen A. Smith outraged at LaVar Ball's comments about Lonzo debut | SportsCenter | ESPN - YouTube
LaVar Ball And Stephen A. Have Intense Shouting Match | First Take | March 23, 2017 - YouTube
Stephen A. Smith outraged at LaVar Ball's comments about Lonzo debut | SportsCenter | ESPN - YouTube

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